
ABOUT US


With over 30 years of industry experience, we help cheerleading programmes build stronger teams, manage people effectively, and create thriving workplaces.
CheerHR was created to bridge the gap between traditional HR services and the unique needs of the cheerleading industry.
Our mission is simple: to provide specialist people management support that helps cheer organisations build stronger teams, maintain compliance and create positive working environments.
Services provided by Hicks Watson.
TRUSTED HR SUPPORT FOR THE CHEER INDUSTRY
Unlike generic HR providers, CheerHR understands the realities of running a cheerleading gym, managing coaching teams, recruiting staff, handling safeguarding concerns, and navigating employment challenges in a fast-growing sport.
We're not just advisers, we're your partners. We work closely with cheer gyms, event producers, coaches, and cheerleading businesses to deliver solutions tailored to your unique challenges.
Services provided by Hicks Watson.

30+ Years in Cheer
Deep understanding of our community


Safeguarding Focused
Compliance you can trust
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Specialist HR Expertise
Personal support, tailored to your Programme
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Fast Solutions
Bespoke guidance, not templates
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