
TRUSTED HR SUPPORT FOR THE CHEER INDUSTRY
CheerHR combines professional HR expertise with real-world cheerleading industry experience. We understand the day-to-day realities of running a programme, managing coaches and volunteers, navigating workplace safeguarding, and supporting businesses through the employment challenges that come with a fast-growing sport.
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We're more than HR advisers - we're trusted partners. We work alongside cheer programmes, event producers, coaches, and cheerleading businesses to deliver practical, compliant HR solutions tailored to the unique needs of the cheer industry.
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Services provided by Hicks Watson.

30+ Years in Cheer
Deep understanding of our community


Safeguarding Focused
Compliance you can trust
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Specialist HR Expertise
Personal support, tailored to your Programme
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Fast Solutions
Bespoke guidance, not templates
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With over 30 years of industry experience, we help cheerleading programmes build stronger teams, manage people effectively, and create thriving workplaces.
CheerHR was created to bridge the gap between traditional HR services and the unique needs of the cheerleading industry.
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​Our mission is simple: to provide specialist people management support that helps cheer organisations build stronger teams, maintain compliance and create positive working environments.
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Services provided by Hicks Watson.
Our Services
EVERYTHING YOU NEED TO MANAGE YOUR TEAM
Specialist HR support designed exclusively for cheer organisations, helping you manage your team, stay compliant, and grow with confidence.

HOW WE WORK
01
Discovery
We understand your gym and challenges
02
Proposal
Bespoke plan for your needs
03
Implementation
Ongoing support & guidance
04
Success
A thriving HR system!

TRUSTED BY
CHEER PROGRAMMES
Helping gyms, coaches, and event producers build stronger teams.

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